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Do’s and Don’ts for
the Internet Marketing Newbie (Part 1)
by Debra Hamer You are now reading Part 2 of my article the “Do’s
and Don’ts for the Internet Marketing Newbie”. Part 1 covered
the Do’s and this part will cover the Don’ts.
· Don’t throw your money away! Unless you have lots to throw
away and can afford to buy whatever gets thrown at you. Budget yourself
and keep within your budget. Only spend when you need to. You will come
across plenty of sites that want you to spend your hard earned money for
an internet marketing course, E-book, or piece of software guaranteed
to make you money. Don’t fall into the trap. First investigate,
ask questions from other marketers to see if they are familiar with the
product and recommend it. That’s where the forums come in handy
and are beneficial.
· Don’t believe all of the hype you will encounter. Example.
BUY THIS SOFTWARE NOW! YOU ONLY HAVE TILL MIDNIGHT TONIGHT OR THE PRICE
IS GOING TO DOUBLE OR EVEN TRIPLE. YOU’LL SAVE $200.00 IF YOU BUY
RIGHT NOW! Don’t believe it, the price will be the same tomorrow
and the next. Or here’s another good one. I’m only selling
this to the first 50 people who visit my website. Yeah, right. I really
believe that one.
· Don’t forget you are a potential customer to every marketer
out there, so they will try to sell you their service or product to make
money. Remember you are now a marketer and your purpose is to sell your
service or product to others, not for you to buy theirs.
· Don’t get me wrong, some services or products are worth
buying. You just have to figure out which are the right ones for you and
your business. Remember you’re not trying to line someone else’s
pockets. You’re trying to line your own.
· Don’t get frustrated and give up because things don’t
happen right away. You have to have the mindset that you can do it and
succeed. Granted you will have good days and bad days. Every accomplishment
is a victory. Every defeat is a learning experience. No business is an
overnight success.
· Don’t limit yourself and your thinking. Be willing to try
different things and when you find the one thing that seems to work, build
on it, but keep trying other things as well.
· You’ve had your business up and running for a couple of
months and you’ve only made one sale. Don’t quit because you
think it’s not working. Think in these terms instead. If you’ve
made one sale, then you can make 2 sales, and if you can make 2 sales,
you can make 3 sales and so on. Many of the top marketers on the internet
today took years to find the formula that led to their success.
· Don’t believe that there is such a thing as an “auto-pilot”
business. Like Ron Popeil’s rotisserie oven, SET IT AND GO. Just
doesn’t work that way. I don’t care what you have heard or
have read. You have to promote your business. You have to get your name
out there and become visible so people can find you and what you’re
offering. Just because you now have a website does not mean the masses
will come in droves. There are millions upon millions of websites and
probably at least a quarter of a million of them are selling the same
service or product as you. The question is how are you going to get people
to visit your website instead of someone else’s? Once they are there,
what’s going to get them to buy from you or join your affiliation?
So understand you are going to have to learn how to promote and sell your
business and that involves work and time.
· Don’t upgrade your affiliation accounts until you can afford
to do so. Many affiliate programs will try to pressure you into upgrading
to a “Pro” account. Wait until you start making some money
from your business first, then upgrade.
· Don’t rely solely on emailing to promote your business.
Due to major Spam filters your message may not get through. Find all of
the different ways to advertise on the internet like writing articles,
exchanging links, click/surf exchanges, and Pay Per Click search engines.
Use offline ways to advertise your business like newspaper ads, mailings,
telemarketing, faxes and flyers. Put your website on a t-shirt and wear
it!
· Don’t give up, persistence will pay off eventually.
Okay, I’ll stop there. I probably could go on and on and even write
an E-book about this subject (that’s a thought). I think you get
the idea about how to avoid the “Information Overload” headache
and hopefully I have given you some substance for thought. The most important
point is take one step at a time. Don’t rush it! And remember once
a “newbie” always a “newbie” because you will
be learning all of the time!
About the Author
Debra Hamer is the owner of the http://www.profitfromhomebiz.com website
where you can find the tips, tools, and resources to start your own work
at home internet business. Become a subscriber to her free Home Business
Tips Newsletter. She also offers free software to create your own PlugInProfitSite
and the Mega PlugInProfitSite website and a free E-book titled “30
Days to Success” written by Stone Evans that will give you a day
by day guide on how to promote your internet business.
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